On April 29, 1999, the WWF made its return to terrestrial television , airing a special program known as SmackDown! on the fledgling UPN network. The Thursday night show became a weekly series on August 26, 1999—competing directly with WCW's Thursday night program Thunder on TBS . In 2000, the WWF, in collaboration with television network NBC , announced the creation of the XFL , a new professional football league that debuted in 2001.  The league had high ratings for the first few weeks, but initial interest waned and its ratings plunged to dismally low levels (one of its games was the lowest-rated prime-time show in the history of American television). NBC walked out on the venture after only one season, but McMahon intended to continue alone. However, after being unable to reach a deal with UPN, McMahon shut down the XFL. 
[ Editor's Note: Chryste Gaines, MBA, Olympic gold and bronze medal sprinter and former teammate of Marion Jones in the 2000 Sydney Olympic Games, stated the following in a Dec. 22, 2008 email to in response to the IOC ruling:
"We are being unfairly punished. If the drug testing agencies cannot determine if an athlete is taking performance enhancing drugs how are the teammates supposed to know?... It negates all the family functions, church functions, and social events we missed in the name of winning an Olympic medal." ]
McMahon made his commentary debut in 1971 when he replaced Ray Morgan after Morgan had a pay dispute with McMahon's father, Vincent J. McMahon , shortly before a scheduled TV taping. The elder McMahon let Morgan walk instead of giving into his demands and needed a replacement on the spot, offering it to his son. For the younger McMahon, it was also somewhat as a compromise, as it allowed him to appear on television. McMahon wanted to be a wrestler but his father would not let him, explaining that promoters did not appear on the show and should stay apart from their wrestlers.